8 Reasons Why You Should Pursue A Career In Marketing (2024)

Are you a dedicated professional or a motivated fresher looking to expand your employment horizons? The dynamic finance industry allows you to spread your wings and fly high.

Since businesses are expanding rapidly, there is a surge in demand for finance professionals like Investment Managers, Financial Analysts, Auditors and Accountants, Financial Advisors, Chief Financial Officers, and so on. A career in finance is a lucrative option if you want to be a part of an ever-growing and evolving industry.

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Why Choose a Career in Finance?

1) Opportunity to work in a Dynamic Industry

3) Significant growth opportunities

4) Diverse Career Paths

5) Stable Job and Pay Package

6) Lucrative compensations and perks

7) Scope of learning and upskilling

8) Opportunities for Extensive Travel

Conclusion

FAQs

This article answers the burning question: Why choose finance as a career option, and what are its benefits? It also explores the top careers in finance to guide aspirants in their decision-making.

Why Choose a Career in Finance?

The finance industry is expanding rapidly and is among the most forward-thinking sectors.To put things in perspective, the global financial services industry is expected to reach 33,313.5 Billion Dollars in 2026, up from 23,328.7 Billion Dollars in 2021.

Primary drivers of the growth include the increasing adoption of blockchain technology in banking, cryptocurrency use, quick and real-time fund transfers, government reforms, and the widespread use of digital banking services. The banking sector is also rebounding, recording a global revenue growth of USD 345 Billion.

With conditions so favourable, the finance sector is worth giving a shot if you want to accelerate your career. Let’s look at the top reasons for choosing top careers in finance:

1) Opportunity to work in a Dynamic Industry

The highly globalised finance market is constantly moving into new and interesting directions, making the industry more dynamic. With these exciting changes, there are surging demands for finance professionals with suitable skills in valuations, equity, financial modelling, stock market research, Excel and so on. Candidates possessing such skills and qualifications can make a rewarding career in finance.

2) Scope of working in a fast-paced environment

If you love to take up challenges in your job, a career in finance is the ideal choice. The financial industry operates at an incredible speed, with challenges abound. To work in this fast-paced environment, a professional must possess problem-solving abilities and other skills like critical thinking, information processing, creativity and decision-making.

3) Significant growth opportunities

One of the reasons for choosing finance as a career is the ample opportunities for professional growth and development it offers. A career in finance comes with clear progression routes. This industry has endless growth opportunities and the scope increases with experience. The scope is massive whether you work in investment banking, accounting, law, marketing or any other sector.

4) Diverse Career Paths

The greatest advantage of a finance career is that you will not stagnate in a single position. With a finance degree, you can explore the top careers in finance, from investment and retail banking to financial law, financial services, and more.

There are varied career paths for people with different interest areas. For instance, if you have an analytical and problem-solving mind with excellent communication skills, then you could be perfect for the role of a Purchasing Administrator, Accounts Manager, Research Analyst, Insurance Broker, or Financial Service Advisor.

5) Stable Job and Pay Package

One of the main reasons why candidates choose finance is that this industry offers stable career choices in accounting, auditing, taxation, investment banking, etc. As a continuously evolving industry, the types and numbers of job opportunities keep increasing. When it comes to stability, there is no better alternative than finance jobs. With steady progression routes and a healthy pay package, a career in finance is secure.

6) Lucrative compensations and perks

A career in commerceentails lucrative compensation and other promotion opportunities. Apart from these, there are perks for professionals in the form of insurance coverage, private healthcare, dining membership, discounted travel, gym membership, and so on. To avail of the perks and bonuses, candidates often need to work for long hours or even during the weekends.

7) Scope of learning and upskilling

Constant innovation is the key to a successful career in finance. Candidates can learn and implement new technologies like cloud banking, blockchain, embedded finance, robotic process automation (RPA), artificial intelligence, machine learning and other methodologies in their work to deliver better results.

You can also choose from various fintech courses or finance specialisations like international finance, investments, risk management, financial statement analysis and cash flow performance to upgrade your skills. Some technical skills that prove effective in finance include computing ability, quantitative analysis, finance market forecasting techniques, etc.

8) Opportunities for Extensive Travel

A career in finance offers abundant opportunities to travel. If you work in the financial department of any business organisation with branches in several countries, you might need to travel to these locations for work. Many organisations also send their finance trainees to such locations for better exposure.

Conclusion

Lucrative compensation, job stability, intellectual challenges, and room for growth make finance an attractive and ever-evolving field for ambitious individuals looking to build a successful and impactful career. With various designations and job roles in the finance industry, candidates can choose the one that suits them best.

In addition to the range of job roles available, the finance industry offers opportunities for continuous learning and skill development. As financial regulations, market dynamics, and technologies evolve, finance professionals must stay updated to remain competitive and make informed decisions for their clients or organisations.

The WallStreet School India offers courses like MS Excel for Finance, Financial Modelling and Valuations and prep programmes for certifications like ACCA, CMA, CPA, CFA, FRM and CIMA. You can also explore some short term finance courses available to understand which career option is most suited to your goals. With the best-in-class trainers, quality learning methodology, and 100% placement assistance, the platform is a coveted choice for aspirants looking to make a rewarding career in finance.

FAQs

  • Is it worth choosing a career in finance?

Choosing a career in finance is an excellent option for the various benefits this industry offers like growth opportunities, reasonable remuneration, additional perks, job stability, scope of travelling etc.

  • What are the job roles in the finance industry?

Some of the most popular and common job roles in the finance industry are:

  1. Auditor and Accountant
  2. Financial Analyst
  3. Financial Controller and Manager
  4. Chief Financial Officer
  5. Portfolio Manager
  6. Financial Advisor
  7. Quantitative Analyst
  • In which sectors can job aspirants make top careers in finance?

Aspirants can explore sectors like Corporate Finance, Public Accounting, Investment Banking, Risk Management, Portfolio Management, Commercial Banking and Financial Planning to build a rewarding finance career.

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8 Reasons Why You Should Pursue A Career In Marketing (2024)

FAQs

8 Reasons Why You Should Pursue A Career In Marketing? ›

The thing that most interests me about a career in marketing is the need to constantly innovate. Technology and customer trends change all the time. It's up to the marketing team to keep abreast of those changes and ensure the company's messaging remains relevant and attractive to our target audience.

Why are you pursuing a career in marketing answer? ›

The thing that most interests me about a career in marketing is the need to constantly innovate. Technology and customer trends change all the time. It's up to the marketing team to keep abreast of those changes and ensure the company's messaging remains relevant and attractive to our target audience.

Why should I choose marketing as a career? ›

Marketing is a highly competitive and rewarding field. Businesses across every industry rely on marketing professionals to generate awareness of their brand and increase sales of their products and services. If you're a strategic and creative problem-solver, then a career in marketing could be right for you.

Why do I want to work in marketing? ›

A marketing career offers a lot of versatility in terms of industries and roles that you can explore. The marketing industry's interdisciplinary nature supports various professional paths, from marketing managers and social media specialists to advertising executives.

Why do you think you would succeed in marketing best answer? ›

I enjoy working with clients to develop creative strategies that reach their target audiences and generate results. I also enjoy managing projects and teams, and I feel that my skills in communication, organization, and planning make me a good fit for a marketing career.

Why do you want to pursue this career answer? ›

When answering “Why did you choose this career?” you can point out factors like growth prospects, job security, scope, etc to help make a valid explanation. A possible answer to this HR interview question can be, “I have always found a certain satisfaction in writing and knew I wanted to make a career in content.

Why pursue a major in marketing? ›

Unlike a more general education, like business administration or communication, a marketing degree helps you learn current industry best practices and industry-standard tools, and prepares you to apply those to real-world situations.

Why should we choose you for marketing? ›

Demonstrate your ability to stay up to date with the latest developments in marketing. This is particularly important if the role involves digital marketing or knowledge of the discipline. Marketing is fast moving so make sure you're prepared to explain to the interviewer how you stay ahead of trends and best practice.

Why have you chosen to study marketing? ›

Marketing studies gives a unique competitive advantage: You can learn how to promote yourself and your work. After all, marketing studies helps you understand the true meaning of value: The value of the product and the value of the person or brand that delivers said product.

Is marketing a good career to pursue? ›

A career in marketing allows you to develop a number of transferable skills. Effective communication, structured thinking, prioritization, and fluency with data are in-demand skills. They can make someone a dynamic marketer as well as a strong addition to any organization,” says Baily.

Is marketing a good fit for me? ›

If you possess an outgoing personality, persuasiveness, and public speaking ability, marketing and sales careers may be ideal for you. Note that for most jobs, it's essential that you're committed to customer service.

Why am I interested in marketing essay? ›

I feel that working within the marketing sector would give me the opportunity to build a career in a very diverse and interesting industry. From advertising, brand and product management, to public relations and consultancy- the range of marketing management roles is considerable.

Why is marketing for you? ›

Marketing helps inform customers about what you do and how it solves a problem they have. It's important to set your brand apart from competitors to give customers what they want. Through marketing, provide details about your product, brand, mission, and values and how it will improve the customers' lives.

What makes you a good fit for a marketing position? ›

Good marketers know how to navigate the nuances of a changing field, manage different aspects of marketing and understand how those aspects interact. You can develop these characteristics and the many other skills that make a good marketer with practice and work experience.

Why are you interested in marketing and sales? ›

Why do you want to work in sales? Answer: "I believe that sales is the backbone of any successful business. It allows me to interact with people, understand their needs, and provide solutions. I am motivated by the challenge of meeting targets and building relationships with customers.

How to stand out in a marketing interview? ›

Tell the story of your career from where you started, to where you are, to where you're going. Talk about career highlights and how they've prepared you to move forward. Share your career vision, and end by offering where you think this company and, more particularly, this role fits in.

Why did you pursue a career in product marketing? ›

Many of you pointed out that you enjoy being involved in all aspects of the product marketing process and getting to challenge yourself in a number of different ways. “That it brings together many things. A combination of analysis, strategy, creativity and project management.

Why should we hire you for a marketing job? ›

A: When answering, focus on your relevant skills, experience, and achievements that make you the best fit for the role.You should hire me because I am a hard worker who wants to help your company succeed. I have the skills and experience needed for the job, and I am eager to learn and grow with your team .

Why are you interested in pursuing a career in business? ›

A career in business offers numerous benefits, including high earning potential, job security, opportunities for growth and advancement, versatility in job roles and industries, and the ability to make a positive impact on society.

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